Entrepreneur University 2007

November 8, 2007

EU Page Graphic R2

7:30 a.m. - 7:30 p.m.
Bell Harbor International Conference Center , Seattle

There’s no other day like it!

Entrepreneur University (EU) , NWEN's essential annual summit for the region's brightest entrepreneurial minds, provides a unique opportunity to get tips and advice directly from some of the best pilots in business. This year features keynotes Peter van Oppen, of Trilogy Equity Partners and former Chair & Chief Executive of Advanced Digital Information Corp (ADIC) and Sunny Kobe Cook, founder of Sleep Country USA.

EU '07 offers two complete tracks for the distinct stages of creating and growing an entrepreneurial venture. The first track is for early stage entrepreneurs starting their businesses and preparing for take-off. The second track is for entrepreneurs ready to accelerate their businesses’ growth and reach altitude! Each track covers real life lessons in marketing, sales, finance and operations. Customize your own schedule to fit your business’ unique stage.

Book your tickets for Entrepreneur University ’07: Soaring to Success at the Bell Harbor Conference Center. For entrepreneurs ready to fly, there's no other day like it. Don't miss it!

Space is limited to the first 350 registrants. This event is very popular and has sold out the last three years. Members: $275. Non-members: $375. Become a member to take advantage of the special member rate for Entrepreneur University 2007.

Agenda

Time
Agenda
7:30 am - 8:00 am

Registration and Continental Breakfast


8:00 am - 8:15 am

Opening Remarks


8:15 am – 8:50 am

MORNING KEYNOTE PRESENTATION
Peter van Oppen
High Altitude Inspiration


8:50 am – 9:00 am
Break



PREPARING FOR
TAKE-OFF
REACHING
ALTITUDE
9:00 am – 9:50 amDo You Have What it Takes to Be The Captain?
Lon McGowan, iClick

Positioning for Growth
Mike Mathieu,
All Star Directories


9:50 am – 10:00 amBreak

10:00 am – 10:50 amPreparing For Take-Off:
A Great Idea?

Robbie Cape, Coz
i

Financing Strategies – Part 1
Mike Stull, Pacific Bioscience Lab
Doug Gorder, Gorder Consulting
Diane Renihan, Bag Borrow or Steal


10:50 am – 11:00 amBreak

11:00 am – 11:50 amYour Navigation System: Financing Fundamentals
Mary Baker Anderson,
Calipa Partners
Financing Strategies – Part 2
Mike Stull, Pacific Bioscience Lab
Doug Gorder, Cobalt Group / Vigilos
Diane Renihan, Bag Borrow or Steal

11:50 am – 12:00 pm Break

12:00 pm – 1:15 pm Table Topics Lunch
Choose your lunch topic and join a table! Sample topics include bootstrapping, pricing strategies, and basics of getting started.

VC Bistro
Sign-up for 5 minutes with one of region's top VCs


12:50 pm – 1:00 pmBreak

1:15 pm – 1:50 pmThe Most Important Flight Crew You'll Ever Need:
Your Team

Tom Simpson,
Northwest Venture Associates

Built To Last or To Sell
John Holt, The Cobalt Group
Jean Barber, Bartell Drugs


1:50 pm – 2:00 pmBreak

2:00 pm – 2:50 pmYour Flight Plan:
Go-to-Market Strategies

Craig Kinzer, Kinzer Capital

The Art of Scaling
Perry Satterlee, Clearwire


3:50 pm – 4:00 pmBreak

3:00 pm – 3:50 pmBirds of a Feather Interactive
A new addition to EU. Attendees asked for more small group time last year, so we created peer-to-peer time for you to talk with others in your stage of company growth, and functional job title. Sit with other CEOs, marketers, financial peers, and product developers to share best practices. Groups will be self facilitating, and top ideas from each group will be shared with all.



3:50 pm – 4:00 pmBreak

4:00 pm – 4:50 pmBoarding the Flight:
Getting Your First Customers

Villette Nolon,
Alphabet Lane
The Next Big Launch
Jack Gallagher, Ultreo

4:50 pm – 5:00 pmBreak

5:00 pm – 5:50 pm

CLOSING KEYNOTE
Sunny Kobe Cook
Building a Business -- Leaving a Legacy


6:00 pm – 7:30 pm

Reception & Networking

Elevator Pitch to the Press
In this interactive session, which includes John Cook who writes the Venture Capitalcolumn for the Seattle PI, Brier Dudley, Senior Reporter for the Seattle Times, and Eric Engleman, who covers venture capital for the Puget Sound Business Journal, will critique and rate each pitch. If your pitch is good enough, who knows, you just might score some ink! The panel will also field your questions and share their perspective on how to make your pitch rise above the din.


Speakers

Keynote Speaker
Peter van Oppen, Trilogy Equity Partners and former Chair & Chief Executive, Advanced Digital Information Corp (ADIC)
Sunny Kobe-Cook, Founder, Sleep Country USA

Speakers
Mary Baker-Anderson, Managing Partner, Calipa Partners
Jean Barber, Vice President & Treasurer, The Bartell Drug Company
Robbie Cape, CEO & Co-founder, Cozi
Jack Gallagher, President & CEO, Ultreo
Doug Gorder, Co-Founder & CFO, The Cobalt Group and Vigilos
John Holt, Chairman & CEO, The Cobalt Group
Craig Kinzer, Chairman & Co-Founder, Kinzer Capital
Mike Mathieu, President & Founder, All Star Directories
Lon McGowan, Founder & President, iClick
Villette Nolon, President & CEO, Alphabet Lane
Diane Renihan, CFO, Bag, Borrow, or Steal
Perry Satterlee, President & CEO, Clearwire
Tom Simpson, Managing Partner, Northwest Venture Associates
Mike Stull, President, Pacific Bioscience Laboratories

VC Bistro Participants
Paul Bialek
,
Frazier Technology Ventures
Thong Le
,
WRF Capital
Matt McIlwain, Madrona Venture
Eric Monsowitz
,
Maveron LLC
Kristin Nelson
,
Fluke Venture Partners
Dan Rosen
,
Dan Rosen and Associates
Susan Sigl,
Seapoint Ventures
Tom Simpson
,
Northwest Venture Associates
Lucinda Stewart,
OVP Venture Partners
Sponsors

Sponsorship opportunities for Entrepreneur University are currently available. Please contact Margo Shiroyama at mshiroyama@nwen.org for sponsorship information.

We gratefully acknowledge the contributions of our sponsors and supporters of Entrepreneur University 2007:


President's Club sponsors:

DavisWrightTremaine
PSBJLogo
HBjonesfoundation
WilsonSonsini

Dean's List sponsors:

Canada
Perkins
CIE header

Williams Helde
edclogo_c_sm
cypress logo
  
StanislawAshbaugh_Logo
 

Honor Roll sponsors:

BannerBank
biznik logo
Bell Harbor logo

  
Ernst
InfoAdvantage
ParkerLepal
   
OVP
SVB
WTC
   
 

 

 

Register

REGISTER NOW

Space is limited to the first 350 registrants. This event is very popular and has sold out the last three years. Members: $275. Non-members: $375.

Register today! Become a member to take advantage of the special member rate for Entrepreneur University 2007.

 


Student Scholarships

Are you a student who knows that your career will be entrepreneurial? Do you already have a plan for your start-up?

You can now attend the Northwest's premier event for early-stage and start-up entrepreneurs - Entrepreneur University - by applying for a Herbert B. Jones Foundation scholarship.

Apply for a scholarship by completing a Scholarship Application, and submitting it by 12:00 p.m. on Monday, October 29th to:
Emailed to: acissell@nwen.org
Faxed to: (425) 564-5702
Mailed to:
NWEN EU Scholarship Program, P.O. Box 40128, Bellevue, WA 98015-4128.

Our criteria for selection is two-fold: you must be a degree-seeking student at a Washington State college or university and you must be serious about entrepreneurship. EU 2007 costs the general public $375 to attend, if you're selected to receive a Jones Foundation Scholarship your cost to attend will be reduced to $50. The $50 Registration Fee will be due by November 5. Don't miss the opportunity -- apply today!

Why Attend

NWEN's essential annual summit for the region's brightest entrepreneurial minds, EU provides you with a unique opportunity to get tips and advice directly from some of the best pilots in business. This year features keynotes Peter van Oppen, of Trilogy Ecquity Partners and former Chair & Chief Executive of Advanced Digital Information Corp (ADIC) and Sunny Kobe Cook, founder of Sleep Country USA.

EU '07 offers two complete tracks for the distinct stages of creating and growing an entrepreneurial venture. The first track is for early stage entrepreneurs starting their businesses and preparing for take-off. The second track is for entrepreneurs ready to accelerate their businesses’ growth and reach altitude! Each track covers the applicable facets of marketing, sales, finance and operations. Each track covers the applicable facets of:

  • Marketing
  • Sales
  • Finance
  • Operations

Whether you are starting your first company in the garage after your day job, running a business that will soon need outside funding or cementing your position as a serial entrepreneur with your third business, you can customize your own schedule to fit your business’ unique stage. In addition, you will have an opportunity to sign up for a personal five-minute talk with a VC at VC Bistro, share ideas with experts during lunch at a variety of table discussions and brainstorm with peers during a special afternoon session.

Here’s what past attendees have written to tell us about their Entrepreneur University experience.

“EU has been a tremendous value for me, providing the key information and valuable networking opportunities that I needed to develop my new software start-up. I’ve attended this event each year for the past three years. The speakers have been excellent, and the program has provided fresh insights and great new contacts. You never graduate from EU!”
Bill Bain, founder of ScaleOut Software

“The programming, speakers, and handouts were excellent. You certainly exceeded my expectations. I had reservations about taking the time off to attend, but the University both generated great ideas and gave me time to rethink critical areas of our business.”
Richard Denmark, CFO, PlayNetwork

“I came for the agenda, for the variety of perspectives, and the high-caliber thought leaders with their wealth of experience. I came away from EU with new meaningful contacts, with the motivation to implement some strategies I hadn’t considered before, and with a new sense of connecting the start-up dots. EU is perfect for early-stage entrepreneurs—they’ll learn a tremendous amount about start-up basics and connect with others in the same boat.”
Lizza Miller, founder and CEO, DatStat

“VC Bistro is like Business School on steroids.”
John Cook, venture capital columnist, Seattle PI

“As a graduate student working on biotechnological applications for microfluidics, EU was a valuable experience. I was able to mingle and gather information on some of the hurdles that I may face in the coming years.”
Perry Schiro, graduate student, chemistry, University of Washington

“EU was, without doubt, one of the most inspiring, encouraging, and beneficial events that I have attended. As a business owner who has been in business for 19 years and in need of answers to questions pertaining to ‘growing a business’ versus ‘operating a business,’ I found EU to be very energizing.”
Edward Lewis Rudd, cofounder, Ezell’s Famous Chicken

“I attended EU to get an effective, inexpensive, and expedient review of all the moving parts of a successful company. Entrepreneurs have to see the big picture, to know what they don’t know and to build the right relationships. EU was a great place to meet and share experiences with other entrepreneurs and to learn from their big successes as well as their terrific failures.”
John Schneider, founder and CTO, AgileDelta

“The experience was more rewarding than I’d even hoped it would be. The variety of topics was tremendous and the presenters were knowledgeable and engaging. As many times as entrepreneurs talked about failing (which I expected), what held my attention is how they turned these attempts into stepping stones toward grand endeavors that did not fail. I left with the idea that there is always a door open somewhere.”
Vicki Biscay, graduate student, Organizational Psychology, Antioch University Seattle

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